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Thursday, October 6, 2011

Hop City Canning Barking Squirrel

These new cans are pretty damn good looking. We all know that nice packaging helps sell beer, and now that Hop City has their flagship, Barking Squirrel, in cans at the LCBO, I suspect they'll see a good turnout at the cashier.

As you can see in the image to the right, the cans are all black with the cool image of the squirrel eyeing up a fresh hop cone. The white text bounces off the can and everything is nice and clean, easy to read.

Looks will get you to buy it once, but the product inside the can is what will determine whether you purchase more. Hop City has done a good job with this beer, producing an easy drinking amber lager that works for both serious beer enthusiasts' and new beer drinkers alike.

I first mentioned Hop City back in November of 2009 and reading that old post reminds me that Hop City has already been around for two years now, as of yesterday (October 5th).

The Barking Squirrel is now available in select LCBO's (267773) and is starting to appear on the online database. $2.65 per can. 2010 silver medalist at the Canadian Brewing Awards.

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