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Tuesday, November 25, 2008

The Cheese Guy Praises Beer

This past weekend I ended up at Toronto's Seasons Show at the International Centre as TAPS Media had a booth set up and were also running the beer section. The Dairy Farmers of Ontario had a cheese sampling area set up directly behind our booth and were running sessions every 2 hours for upwards of fifty people. I was interested to hear what the speaker thought of pairing his cheeses with different beer styles and low and behold he agreed that beer matches much better than wine.

He spoke at length about the qualities beer has versus that of wine; when it comes to pairing with certain cheeses, and he recommended individuals to go out and explore. What impressed me even further was that the speaker talked about all the craft beers available in Ontario that would go well with cheese.

I headed over and spoke with the presenter in between shows and told him it was encouraging to hear him relay his message to a wide variety of people, especially to a crowd geared more towards reaching for the wine bottle. I also told him to keep up the great work as it was nice to hear it coming from the mouth of someone other than a true beer enthusiast.

The beer at the show was blah by the way.

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